'Tis the season: Starbucks releases 2017 holiday cups

    Starbucks 2017 holiday cups photographed on Monday, Oct. 23, 2017. (Starbucks/Joshua Trujillo)

    COLUMBUS, Ohio (WSYX/WTTE) - On the day after Halloween, Starbucks released their 2017 holiday cups.

    Starbucks said the cups align with the coffee company's "Give Good" campaign: giving to those near and dear to you, strangers in your community, or a gift that helps planet Earth.

    "This holiday season, Starbucks is spreading a little goodness -- one cup at a time."

    Starbucks said this year marks the first color-in holiday cup. The design shows a pair of hands holding red cups of coffee, as seen in years past, connected with ribbons and depictions of holiday images including a Christmas tree.

    “This year’s cup is intentionally designed to encourage our customers to add their own color and illustrations,” said Leanne Fremar, executive creative director for Starbucks. “We love the idea of everyone making this year’s cup their own.”

    As part of the #GiveGood campaign, the coffee chain offered 17 suggestions for giving good this year.

    Offering hope: 17 ways to "Give Good" in 2017

    The smallest thing can make the biggest difference. During times of disaster and tragedy when the world feels out of control, personal acts of compassion and kindness can help us know that we are still here for each other. We are still connected.

    Vote in our poll to share your thoughts on the new holiday cup:

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